Zuberi, a Ghanaian-owned Fintech, has partnered with Survey 54 to host the first edition of ‘Building Startups in Ghana’ scheduled to take place on Tuesday 21 December 2021, to lend a helping hand to Ghanaian startups.
Organizers of the event said it created an avenue for finch entrepreneurs to access professional recommendations, present their business solutions, learn from other founders and co-founders of similar start-ups in Ghana and also interact with potential investors.
The focus of the event was on all tech – enthusiasts, and entrepreneurs from both the Ghanaian and international worlds who are into elevating tech start-ups and seeking investments and partnerships.
Through an interview with the CEO of Survey 54, Stephen Eyeson, it was made known that the event sought to unify Ghanaians, Africans abroad, and other interested global stakeholders looking to start a financial technology solution and other tech sectors on the continent.
Mr. Eyeson said the event was organized “to take a deep dive into the success factors required to kickstart a fintech solution in Africa and also enable business founders in the diaspora and in Ghana to get abreast with the Ghanaian tech Eco-system and also motivate some Ghanaian Tech founders with funds for their business.”
Madam Afia Gyamera, Head of Marketing for Zuberi added that “at Zuberi, we believe that Ghana is the next market which is going to allow technology startups to scale their products. We created this platform to allow new founders to learn directly from other founders who have built companies from the ground up and have real experiences. The goal is to help new startup founders to avoid making the same mistakes by learning from the experiences of the panelists.”
She advised start-ups to focus on communicating their values and solutions being provided by their brand in order for people to get the benefit.
Miss Gyamera also revealed that, after a successful first edition, there will be other events like this to build the startup ecosystem of Ghana.
The event featured three sessions; firstly, the Panel Conversations; Pitching sessions, and Meet and mingle sessions. Julian Owusu, CEO of Zuberi moderated the panel conversation session which had tech founders like Stephen Eyeson founder of Survey 54, Samuel Brooksworth, CEO of Remoteli , Mubarak Sumaila, CEO Bezo Money and Nana Addison, Marketing and Brand Expert who shared their successes and challenges in operating businesses in Ghana for participants to gain insightful knowledge from.
Mr Eyeson hosted the business pitching session and shortlisted about 8 start-up tech entrepreneurs who presented their business ideas for investment.
The event took place on Tuesday, December 21 at Buro Ghana, Osu and had over 100 attendees gracing the event.